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white space An Introduction to Web Design 
and Programming

Supplements Chapter 4:
Design Basics

Chapters

Examples

Depth in Space
(Ex Depth)
Lack of Unity
(Ex NoUnity)
Ways for Unity
(Ex WaysUnity)
Focus by Size and Proximity
(Ex FocusSP)

Figures

Viewer Sees the Cross First: a Gestalt Line Becomes a Plane
Page Reduced to Point, Line and Plan Line Drawing, Ship in Harbor Photograph
Illusion of Elements Recession in Space Space by Size and Value
Overlapping of Elements Illusion of Transparency
Convention and Visitor's Bureau of Greater Cleveland: Prototype Homepage Space by Format and Layout
Interesting Photo Crop and Depth Creation Visual Unity
Un-unified and Unified Compositions Proximity and Similarity Unify a Design
Unity through Repetition of Shapes and Colors Unity through Repetition of Shapes and Colors
Unity through Color, Horizontal Lines and Layout Grid Focus by Value and Isolation
Sizes and Focus Image As Focal Point
Headline as Focal Point Navigation and Content as Focal Points
Depth by Figure-ground Relationship Depth by Figure-ground Relationship
Any Mark Disturbs the Page and Creates Contrast Progression of Contrast
Contrast of Size Herbert Matter's 1935 Swiss Ski Resort Poster
Matter's Size Contrast Progression Matter's Size Contrast Progression in Reverse
CA Magazine, Contrast of Shape Simultaneous Contrast
Lack of Value and Size Contrast Contrast of Shape
San Francisco MoMA: Contrast of Shape 1 San Francisco MoMA: Contrast of Shape 2
Transforming a Line Symmetry and Asymmetry
Symmetrical Balance Asymmetrical Balance
DigiKnow Homepage DigiKnow Website inside pages
Symmetrical Balance Symmetry Plus Asymmetry of Type
Some sample websites discussed in this chapter:

http://www.mattmercer.com
http://www.pointinspace.com/www/hosting/enspace/
http://www.stephenjshuman.com
http://www.x10.com

 
 
 
 

 

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